Terms of Service
Last updated: January 24, 2026
1. Acceptance of Terms
By accessing or using SendKite ("the Service"), operated by Mates Rates Service Pty Ltd ("we," "us," or "our"), you agree to be bound by these Terms of Service. If you do not agree to these terms, do not use the Service.
2. Description of Service
SendKite is an AI-powered email marketing platform that helps creators transform their Instagram content into email campaigns. Our service includes:
- Instagram account integration and content syncing
- AI-powered email campaign generation
- Contact list management
- Email sending and delivery
- Analytics and tracking
3. Account Registration
To use SendKite, you must:
- Be at least 18 years old
- Provide accurate and complete registration information
- Maintain the security of your account credentials
- Promptly notify us of any unauthorized access
- Accept responsibility for all activities under your account
4. Instagram Integration
When connecting your Instagram account:
- You must use an Instagram Business or Creator account
- You must be authorized to grant us access to the Instagram account
- You must have access to the Facebook Page linked to the Instagram account
- You grant us permission to access your Instagram profile and posts
- You can revoke access at any time through Instagram or our Service
5. Acceptable Use
You agree NOT to use SendKite to:
- Send spam or unsolicited emails
- Send emails to purchased or rented email lists
- Include illegal, harmful, or offensive content in emails
- Violate any applicable laws or regulations (including CAN-SPAM, GDPR)
- Impersonate others or misrepresent your identity
- Distribute malware or phishing attempts
- Interfere with or disrupt the Service
- Circumvent any usage limits or restrictions
5.1 Email Compliance
You are responsible for ensuring your email campaigns comply with:
- CAN-SPAM Act (United States)
- GDPR (European Union)
- CASL (Canada)
- Australian Spam Act 2003
- Any other applicable anti-spam and privacy laws
6. Content Ownership
6.1 Your Content
You retain ownership of all content you create or upload, including Instagram posts, email content, and contact lists. By using our Service, you grant us a limited license to use, process, and display your content solely for the purpose of providing the Service.
6.2 AI-Generated Content
Email campaigns generated by our AI are created based on your content and inputs. You own the resulting email campaigns and are responsible for reviewing and approving them before sending.
7. Subscription and Billing
7.1 Free Tier
The free tier includes:
- Up to 500 email contacts
- Up to 4 email campaigns per month
- "Powered by SendKite" branding in email footer
7.2 Pro Tier ($99/month)
The Pro tier includes:
- Unlimited email contacts
- Unlimited email campaigns
- No SendKite branding
- Priority support
7.3 Payment Terms
- Subscriptions are billed monthly via Stripe
- Payments are non-refundable except as required by law
- You can cancel at any time; access continues until the billing period ends
- We may change pricing with 30 days notice
8. Service Availability
We strive to provide reliable service but do not guarantee 100% uptime. We may temporarily suspend the Service for maintenance, updates, or unforeseen issues. We are not liable for any damages resulting from service interruptions.
9. Termination
9.1 By You
You may terminate your account at any time by contacting us or through your account settings. Upon termination, your data will be deleted according to our Privacy Policy.
9.2 By Us
We may suspend or terminate your account if you:
- Violate these Terms of Service
- Engage in abusive or fraudulent activity
- Fail to pay subscription fees
- Cause harm to other users or third parties
10. Disclaimer of Warranties
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED. WE DISCLAIM ALL WARRANTIES INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.
We do not warrant that:
- The Service will be uninterrupted or error-free
- Email deliverability will be guaranteed
- AI-generated content will be accurate or suitable
- The Service will meet your specific requirements
11. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, MATES RATES SERVICE PTY LTD SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, DATA, OR BUSINESS OPPORTUNITIES.
OUR TOTAL LIABILITY SHALL NOT EXCEED THE AMOUNT YOU PAID US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM.
12. Indemnification
You agree to indemnify and hold harmless Mates Rates Service Pty Ltd, its officers, directors, employees, and agents from any claims, damages, losses, or expenses arising from your use of the Service or violation of these Terms.
13. Third-Party Services
Our Service integrates with third-party services including Meta/Instagram, Google AI, and Resend. Your use of these integrations is subject to the respective third-party terms and policies. We are not responsible for third-party service availability or changes.
14. Modifications to Terms
We may modify these Terms at any time. We will notify you of material changes via email or through the Service. Continued use after changes constitutes acceptance of the modified Terms.
15. Governing Law
These Terms are governed by the laws of Queensland, Australia. Any disputes shall be resolved in the courts of Queensland, Australia.
16. Dispute Resolution
Before initiating legal proceedings, you agree to contact us to attempt informal resolution. We will work in good faith to resolve any issues within 30 days.
17. Severability
If any provision of these Terms is found unenforceable, the remaining provisions will continue in full force and effect.
18. Entire Agreement
These Terms, together with our Privacy Policy, constitute the entire agreement between you and Mates Rates Service Pty Ltd regarding the Service.
19. Contact Information
For questions about these Terms:
- Email: legal@sendkite.io
- Company: Mates Rates Service Pty Ltd
- Website: https://sendkite.io